Oops 

Oops! Sorry about the latest post ‘When do you instruct a structural engineer?’ I’m sure you were wondering what that had to do with PR and Social Media – well you were right, absolutely nothing!  I have just set up a new blog. My husband and I have just bought a cottage, which happens to…

Social Storytelling

In order to really propel your social media, you should embrace the art of storytelling. This can be applied across every social media platform and every brand, including yours will have a story to tell. Tell your story well, and you will have succeeded in getting people to sign up to your brand, becoming advocates…

20 social media content ideas

Thinking up content for your social media can be a pretty daunting task. One which I know many businesses struggle with. But, you are the best person to be telling the world about your business, and that is exactly what social media allows you to do. I have created 20 content ideas for you, whether…

Why you should be using video to tell your story

Video is huge and it’s only going to get bigger. Think about how much you can get across in a video versus a 140 character tweet, a blog or Facebook post. Video marketing is a great way to promote your brand. 70% of social media users would rather watch a video than look at a picture, read an infographic or read a 500 word article.

Social Media Terms Explained

Social Media takes a lot of time and effort, so keeping up with the latest networks, metrics and finding out the meaning of useful terms can take up valuable planning and posting time! So I have put together some of the well known terms and metrics that you’ll probably come across on a regular basis,…

Social Media and Harambe, the Gorilla

Since the news about the death of Harambe, the rare 17 year old male silverback gorilla who was shot dead at Cincinnati Zoo in America, the internet has exploded with online debates. Many of these discussions have been impartial, expressing upset for the gorilla and well wishes for the boy. Other conversations have resulted in…

Three simple tips to keep your social media on track

Social Media for any business today is a must. The conversation will be taking place online whether you are there or not, so make sure you are a part of it. Your customers could be talking about your business, so I’m guessing you will want to know what they are saying, right? I’ve pulled together…

Which social media platforms should your business be on?

  This is a common question I am asked a lot and the answer to this depends completely on your business aims, your audience and what you want social media to do for you. Social media is a very effective online marketing tool, providing a direct and targeted way to communicate with your audience. Your…

Why does your business need social media?

Over 2 billion people have active social media accounts, with over 3 billion on social media. According to Hubspot, 92% of marketers in 2014 claimed that social media marketing was important for their business, with 80% indicating their efforts increased traffic to their websites. Social Media Examiner states that 97% of marketers are currently using…

Improve your websites SEO with Social Media

  Are you looking for your business to show up in searches? Are you looking to improve your current ranking in searches? This week, I want to share five pretty easy ways you can do this through your social media management. A lot of people don’t realise quite how much impact social media has on…

My Social Media Predictions for 2016

This year, social media became even more popular than ever. Just Over 1 billion people are now using Facebook, and more than 80% of small businesses use social media for their branding and marketing. The biggest global brands, almost 99% have a social media presence. It’s fair to say social media is here to stay…

Why does your business need social media?

Over 2 billion people have active social media accounts, with over 3 billion on social media. According to Hubspot, 92% of marketers in 2014 claimed that social media marketing was important for their business, with 80% indicating their efforts increased traffic to their websites. Social Media Examiner states that 97% of marketers are currently using social…