Why you should be using video to tell your story

Video is huge and it’s only going to get bigger. Think about how much you can get across in a video versus a 140 character tweet, a blog or Facebook post. Video marketing is a great way to promote your brand. 70% of social media users would rather watch a video than look at a picture, read an infographic or read a 500 word article. Showcasing your products through video is much easier for a customer to understand your product. If your business is based on products or services that require a demonstration, you will find video marketing acts a really effective solution.

Social Media and Harambe, the Gorilla

Since the news about the death of Harambe, the rare 17 year old male silverback gorilla who was shot dead at Cincinnati Zoo in America, the internet has exploded with online debates. Many of these discussions have been impartial, expressing upset for the gorilla and well wishes for the boy. Other conversations have resulted in…